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  • Writer's pictureGuesthaus Staff

Short Term Rentals: Can You Manage It Without a Rental Management Company?

In recent years, short-term rentals have become a popular way for property owners to maximize their income potential. Platforms like Airbnb and VRBO have made it easier than ever to list your property and attract guests from around the world. However, managing a short term rental successfully without the assistance of a rental management company can be a daunting task. While it’s certainly possible, it requires a significant investment of time, effort, and expertise.

The Challenges of DIY Short Term Rental Management

Setting up your property for short term rental success involves more than just listing it online. From staging and photography to marketing and guest communication, the initial setup is just the beginning. Once your property is up and running, the real work begins. Managing a short term rental can be a beast, requiring constant attention and quick problem solving skills.

Pros and Cons of DIY Short Term Rental Management


  1. Cost Savings: By managing your property yourself, you can avoid paying management fees, which can range from 10% to 30% of your rental income.

  2. Control: You maintain full control over how your property is marketed, priced, and maintained.

  3. Personal Touch: You can add a personal touch to the guest experience, potentially leading to better reviews and repeat bookings.


  1. Time Consuming: Managing bookings, coordinating check ins and check outs, cleaning, and handling guest inquiries can be extremely time consuming.

  2. Expertise Required: Understanding the intricacies of pricing strategies, marketing, and property maintenance requires a steep learning curve.

  3. Emergency Management: You need to be available 24/7 to handle emergencies, guest complaints, and last minute issues.

  4. Regulatory Compliance: Navigating local laws and regulations related to short term rentals can be complex and time consuming.

Key Considerations for DIY Short Term Rental Management

  1. Initial Setup:

  • Staging and Photography: Invest in professional staging and photography to make your listing stand out.

  • Listing Creation: Write a compelling and detailed description of your property, highlighting unique features and local attractions.

  1. Marketing:

  • Online Presence: Utilize multiple platforms to increase visibility.

  • Social Media: Leverage social media to attract potential guests.

  1. Pricing Strategy:

  • Dynamic Pricing: Adjust your rates based on demand, seasonality, and local events to maximize income.

  • Competitive Analysis: Regularly review competitor listings to ensure your pricing remains competitive.

  1. Guest Communication:

  • Responsive Communication: Respond to inquiries and booking requests promptly.

  • Personalized Service: Provide personalized recommendations and assistance to enhance the guest experience.

  1. Property Maintenance:

  • Regular Inspections: Conduct regular inspections to ensure your property remains in top condition.

  • Professional Cleaning: Hire a reliable cleaning service to maintain high cleanliness standards.

  1. Legal Compliance:

  • Understand Regulations: Stay informed about local short term rental regulations and ensure your property complies with all legal requirements.

  • Insurance: Obtain appropriate insurance coverage to protect against potential liabilities.


Managing a short term rental property without the help of a rental management company is undoubtedly challenging. While the potential for higher profits and greater control can be appealing, the demands on your time, the need for specialized knowledge, and the constant management required can be overwhelming for most property owners. If you’re considering going the DIY route, it’s crucial to weigh the pros and cons carefully. Make sure you’re prepared to invest the necessary time and effort to provide an exceptional guest experience while maintaining your property to the highest standards. For many, partnering with a professional rental management company can provide peace of mind, allowing you to enjoy the benefits of short term rentals without the associated stress and workload.

Ultimately, our logic is that the fee we take is offset by our work in maximizing revenue from your property. So you might as well use a management company so you just get to sit back and collect checks! Reach out to to learn more.

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